Adland's adnews


PFSK 2005 Forecasts

Lists, we love lists - and December is the month of making all sorts of lists. PFSK will do you one better and actually make forecasts of what will happen in 2005. The PFSK 2005 Forecasts tip that we'll finally pay for our vending machine drinks and parking with our mobile phones, IDivisualism - consumers designing and building their own widgets - will be the hot new trend, China will rock the world, and plant fuel will have it's day. One prediction a day in December, peek into next year right now.


The subservient Blair

You knew it was bound to happen, some have alredy called him that for years - here he is Subservient Blair! Make him dance, jump, Rock'n'Roll, beg for mercy, lie to you and so on......


According to the AdLand odometer....

We've jumped the big two-oh!

That's right, folks. Last night, AdLand's Commercial Archive passed the 20,000 mark with the number of commercials online in Quicktimey goodness (20,213 to be exact - one of us wasn't sleepy). Enjoy.


The 6 Myths Of Creativity

Bill Breen has an interesting piece in this month's Fast Company on the six myths of creativity. For example, the myth that creativity is the exclusive province of creative types. You know. Painters. Sculptors. That prententious phony down the hall with the black clothes, goatee and ponytail...


Suckers come to Bacardi.

Bacardi is seeding a new viral ad which seems to follow somebodies unwritten rule that virals need to have sophomoric crude and often sexist humor in it in order to spread. These are the virals we usually don't pass around, remember what you were showing your friends last week? Yeah that apple mini iPod ad wasn't it? Not a titty in sight.

Spoiler alert, the punchline is a woman has four breasts and meets her perfect man, with four hands.. ha. ha.. ha.. No that's not funny, and I really tried to smile at it, but it just wasn't clever anywhere.


Adage names McDonald's marketeer of the year

What? McDonald's Corporation was honored today as "Marketer of the Year" by Advertising Age magazine, for the brand's marketing achievements around the world in 2004.: Jim Skinner has been dying to use his tagline as a quote, and thus he does: "I'm lovin' it! We're honored to be recognized with one of the most coveted awards in the advertising and marketing world"

Right, remember the stuff they made this year? From the flop dryer sheet during the superbowl

to Justin Timberlakes overhyped "rap".


Google loves Ikea = true.

For all you google fans, there is a new toy on the ever encompassing searchengine, Google Suggest. Start typing a word and Google will suggest words that might be the one you are looking for. So what happens if you type the letter "I"? Ikea beats both Ipod and imdb to the top slot.

Amazon is the first suggestion on "A", and "Nokia" is the second suggestion on "N". How many brands can you find in this new toy?
Read more about this idea and how it works at googles blog, I have a suggestion.


CNN under your command campaign.

CNN has done a humorous ad campaign on the web where they poke a little fun at themselves. Anderson Cooper knows everything, Christiane Amanpour has a bug-a-boo peeve when people mispronounce Iraq, and to top it all off the site even shares some out takes and behind the scenes of each ad that are funny as well. CNN: at your command taken to the extreme.

In the words of Wolf Blitzer.. It's the drama, the passion, the blood, the guts.. It's a commercial. Lou Dobbs will not have a sitcom with his co-actor in the future though. ;)