Ad gone astray?

What is going on here? Shot like a cheesy liquor ad, copy that is all over the place, and a very strange looking dress (especially at the shoulders).

Got an idea what's going on? Post a caption/comment for the ad that might explain it.

AnonymousCoward's picture
caffeinegoddess's picture

New ways to use feminine hygine pads- Drool protectors for your shoulders when the men hover around you trying to pick you up. ;)

CopyWhore's picture

Looks like the result of the deadly combination of a heavy-handed client, wimpy creative director, and misguided account service drones...

lpc24's picture

Yes you silly bint - there on your shoulders.
Oh well bugger me backwards; I wonder who put them there?

See evil baby - top right!

deeped's picture

Eliminating odor totally. Can be used instead of deoderant?

Or they want to show that with ordinary ones it's like putting them on the shoulders (they are seen).

I go with Copywhore. Bad ad-job.

Dabitch's picture

Clearly the whole dress is made from left-over pantyliner-packaging - now that she uses Playtex she doesn't need them anymore! ;)

sport's picture

"Sorry guys, but i'm going home with her. She's so great to me, she even made me this dress."

Only love is that blind.