Become a Bates Motel voyeur with #DerriereLeMur

To promote season 3 of Bates Motel, 13ème RUE and entertainment agency Darewin created this microsite that puts you in the skin of Norman Bates, along with a first glimpse at the new season's premiere. The interactive experience uses your webcam and microphone and turns you into a freaky peeper who spies on his hotel guests. Derriere Le Mur means "behind the wall," so you pretty much know what you're getting in to.

Credits:
Client : 13EME RUE
Agency : DAREWIN
Creative Director : WALE GBADAMOSI OYEKANMI
Art Director : DAMIEN FOUI
Copywriter : FABIENNE FIORUCCI
Financial Manager : JEAN-SAMUEL KRIEGK / DEBORAH DA SILVA
Digital Production : GILBERT TIEU / LOUP-EDER NOEL / CHRISTINA LUMINEAU
PR Manager : CHRISTIAN NERI
Production : STINKDIGITAL

about the author

kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.

Comments (1)

  • Dabitch's picture
    Dabitch

    Basically it turned on my webcamera and I watched a trailer through a keyhole. Le yawn.

    Apr 06, 2015

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