Diet Coke revives hunky construction worker campaign

 
 

Diet Coke revives hunky construction worker campaign

London agency Vallance Carruthers Coleman Priest has been given the task of creating the next generation of the famous Diet Coke Construction Worker Break advert from 1994, which appeared in the UK in 1996. Coca Cola is currently searching for their new "hunk". Take a trip down memory lane and check out the original commercial below.

Adland: 

Add new comment

Top