Wolverine Human services, is an organization that helps troubled youths, in Michigan.
The initiative is simple: you can retweet Eminem's tweet, to donate ten dollars.
OR, thanks to social media transaction company Chirpify you can donate ten dollars just by using the hashtags #Donate #WolverineMMF in a tweet. I'm not sure if it's the first time hashtags have been used for donations or not but it's pretty cool.
For your efforts, Eminem will match the donations up to $100,000.
Nice idea to get people donating with very little effort needed, and great way to help those in need during the holidays.