No sweetie, That "cops don't see bank robbers" viral video isn't real, it's a commercial.

Adland: 

This is just a note to tell y'all who might have missed it that the "INCREDIBILE!!! 100% stupid cops!!! They Don't See Criminals!" video up on youtube, which has gathered some 1,2 million views isn't what you think it is. I keep getting mails about this now, and that's rather funny in itself since it's at least a year since it was released.

Sure, you fellow adlanders probably thought "fake" but real hardcore adgrunts will also see that it is the 2007 Chevy Malibu "Bank Robbery" commercial, simply shot from a different angle. Virals are a funny beast that way. They're ads without the logo at the end most of the time.

Comments (5)

  • deeped's picture
    deeped

    But it has to be another take. Car on the YT is bumped and one of the robbers that falls in the original com doesn't in the YT-flc

    Jan 19, 2009
  • Dabitch's picture
    Dabitch

    Sure it is, but I'm more perplexed by those who seem to think it's real. First off we hear the directors cues throughout in the youtube video. How can people possibly fall for that?

    Jan 19, 2009
  • mpared's picture
    mpared

    I love the simple and very cost effective twist of the ad! boom 1,231,181 views in youtube

    Jan 20, 2009
  • Dabitch's picture
    Dabitch

    If 1,231,181 people knew it was an ad instead of believing this was some random footage of cops screwing up, then I might agree - but as you can see there's no product mention and comments indicate that people really how no clue this isn't for real.

    Jan 20, 2009
  • Hygge's picture
    Hygge

    I prefer the viral over the ad. This one's much better and less in your face.

    Jan 21, 2009

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.