Do you remember the Bear form the Canal + spot?
Of course you do. it was one of the best spots in the past five years. By the way, Monsieur Ours has a name and it's Paul Bearman. So freaking cute!
Anyway, BETC and company have rightly brought him back for a very fun interactive site. In it, you have hte chance to Be the bear. It's a kind of Choose Your Own Adventure, but with you as director. Very fun.
EXECUTIVE CREATIVE DIRECTOR CREATIVE DIRECTOR
DIGITAL PRODUCER PRODUCTION HOUSE
SOUND PRODUCTION DIRECTOR
MEDIA PLAN AVAILABLE FORMAT
Alice Holzman, Élodie Bassinet, Anne- Gaëlle Petri, Guillaume Sionis
BETC & BETC DIGITAL
Bertille Toledano Guillaume Espinet Eugénie Valletoux Elsa Magadoux Adeline Belin Hugo Chavanel
Stéphane Xiberras Olivier Apers
ICONOCLAST INTERACTIVE & ANONYMOUS