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Now you can be the bear from the Canal + spot

 
 

Now you can be the bear from the Canal + spot

Do you remember the Bear form the Canal + spot?
Of course you do. it was one of the best spots in the past five years. By the way, Monsieur Ours has a name and it's Paul Bearman. So freaking cute!

Anyway, BETC and company have rightly brought him back for a very fun interactive site. In it, you have hte chance to Be the bear. It's a kind of Choose Your Own Adventure, but with you as director. Very fun.

Credits:
BRAND
BRAND MANAGEMENT
AGENCY
AGENCY MANAGEMENT
EXECUTIVE CREATIVE DIRECTOR CREATIVE DIRECTOR
COPYWRITER TRAFFIC
DIGITAL PRODUCER PRODUCTION HOUSE
SOUND PRODUCTION DIRECTOR
AIRDATE
MEDIA PLAN AVAILABLE FORMAT
CANAL+
Alice Holzman, Élodie Bassinet, Anne- Gaëlle Petri, Guillaume Sionis
BETC & BETC DIGITAL
Bertille Toledano Guillaume Espinet Eugénie Valletoux Elsa Magadoux Adeline Belin Hugo Chavanel
Stéphane Xiberras Olivier Apers
Guillaume Rebbot
Coralie Chasset
Sandy Semelin
ICONOCLAST INTERACTIVE & ANONYMOUS
GUM
Adrien Armanet

Adland: 

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