Stop right there, not quite done yet with OBIE Award winners - who won in 2006. Chick-fil-A was inducted into the OAAA OBIE Hall of Fame for their outstanding work these past few years.
"The Chick-fil-A Cows have become an American advertising icon that entices travelers with entertaining wit. The brand's ongoing outdoor campaign has remained fresh with new messages while always maintaining the core integrity of the campaign," said Stephen Freitas, OAAA's chief marketing officer.
Winner Public Service - this showstopper by Clarity Coverdale Fury for MPAAT Quitplan
Joint winners (four of them!) in the International Category were Goodgoll Vendramin, Inc. ads for Canadian Paraplegic Association ....
...and Ogilvy & Mather Advertising Mumbai for Jaipurfoot
...and MINI Cooper "Porcelain Pylons".
This ad was in mens washrooms all over Canada, the 3D pylons create a mini slalom course...
...as well as Nike Canada "Barge Resistance." - Both from TAXI Canada.
During the NHL lockout this nike Outdoor campaign showed the stars using the city to train. This one shows Marcus Näslund being pulled around Vancouver harbour by a real resistance band connected to a tugboat.
In the Digital Display Media category the The WOW Factor, Inc. won gold for these Coca-Cola Company ads.