Redbox April Fools copies old Jobsintown ad

Badland: 

Are we done with April fools yet? Well, I'm over it, so I'll just add this failed on from Redbox (Yes, they still exist). The campaign ten years ago on actual vending machines in Germany, created for jobsintown.de, with the help of Scholz & Friends, Berlin, depicted people inside the machines doing whatever job that you could get from the machine. "Life is too short for the wrong job", the line read. Here Redbox had the same idea, but only in the form of a photo in their email campaign. I do like when emails get creative, it's just a shame the idea has already been done.

End of April fools around here (at least from me).

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.