tbd advertising, a full-service advertising agency in Bend Oregon founded in 1997, today announced that it has recently received several awards and honors for its work. Last month, the company was honored with multiple wins through two major awards programs, The Drake Awards and the Northwest ADDYs.
Dan Wieden of Wieden + Kennedy said, "The major metropolitan centers are not the only place you’ll find bright creative agencies. In fact there is one real gem in Bend, Oregon. tbd advertising has corralled some terrific strategic and creative talent from around the country and dropped them in this beautiful high desert town."
"At tbd, our first goal is always to create campaigns for our clients that bring them the results that they want," said Paul Evers, president and creative director. "To be recognized by highly respected awards programs and industry publications is an added bonus for our team and the work we do." tbd's client roster includes Oregon Chai, IronHorse, Deschutes Brewery, NorthWest Crossing, Deschutes River Conservancy and Yarrow as well as community and non-profit organizations.
Recent awards and recognition include:
The Drake Awards: Best of Show and 5 Drakes, 32 Awards Total
With a record 439 entries from 45 companies, tbd was the only firm to win more than one Drake award, the program's highest level award in each category. tbd has received the "Best of Show" award for five out of the last six years. This year’s winner, a radio, television, short film and print campaign called "The Man Who Couldn’t Wave," was effective in helping mixed-use neighborhood NorthWest Crossing position itself as a place as a where neighbors actually know their neighbors.
Northwest ADDYs: 15 Silver and 3 Gold Awards
All three Gold Awards were won for the short film, TV spot and TV Campaign of “The Man Who Couldn’t Wave” campaign (above).
Print Magazine NorthWest Regional Design Annual 2006: Brochure
A brochure for non-profit Deschutes River Conservancy was featured. The DRC brochure was a public service project produced to provide information about how DRC is working to restore streamflow and improve water quality in the Deschutes River Basin. The brochure uses powerful images, taken by photographer Pete Stone, to elicit emotions about the possible scenario “What If There Was No River.”
Communication Arts Design Annual 2006: Brochure
This magazine is the premier professional journal for creative professionals. Each year, a juried Annual is produced in which tbd’s DRC Brochure (above) was featured in 2006.
HOW International Design Competition/April 2007: Ad Campaigns
The HOW Design Annual provides a compilation of the very best interactive and print design work from around the globe. Two of tbd’s print advertising campaigns won Merit Awards in the 2007 competition, one for car dealership, Bob Thomas Car Company and one for mixed-use neighborhood, IronHorse in Prineville, Oregon.
Odell Brewing Company’s packaging was selected for publication in this influential publication. The new packaging, created for the entire family of Odell craft beers, was part of a rebranding effort to convey a small craft brewery through a hand-crafted design authentic to Odell Brewing’s roots. With the introduction of the new packaging, Odell's 52-week gross sales vs. year ago sales increased by 40%.
Graphis Advertising Annual 2006: Print Ads
Two Oregon Chai print ads were selected for publication in the prestigious Graphis Advertising Annual 2006. The featured Oregon Chai print ads were developed to market the category leader’s products, Caffeine-Free and Sugar-Free in targeted consumer magazines.