Is XBox paying homage to Apple or just ripping them off?

XBox's new spot advertising their sport themed games looks an awful lot like Apple's iTunes/iPod spot from earlier this year where CD covers pile up into a city which then turns into the iPod. You have to wonder where they got their inspiration. ;) Apple's spot was released back in March of 2006.

XBox:

iPod/iTunes:

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    AnonymousCoward (not verified)

    Nov 20, 2006
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    AnonymousCoward (not verified)

    Nov 20, 2006

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caffeinegoddess I'm a creative director and copywriter with digital, integrated, and traditional expertise. I love sound strategy and great executions.