Is XBox paying homage to Apple or just ripping them off?

XBox's new spot advertising their sport themed games looks an awful lot like Apple's iTunes/iPod spot from earlier this year where CD covers pile up into a city which then turns into the iPod. You have to wonder where they got their inspiration. ;) Apple's spot was released back in March of 2006.

XBox:

iPod/iTunes:

AnonymousCoward's picture
Dabitch's picture

Sometimes I wonder if there's a new 'filter' in the heavy duty post-prod animation machines used, which in turn gets used by everyone....

Kinda visually related, an earlier badlander - the building blocks of a cool looking commercial, times two.

AnonymousCoward's picture

First of all, how can you really talk about "ripping off" another ad, when neither of them contains an actual concept? It's just effects. They both used the same FX house. So what?

Secondly, these are both ripoffs of a Quickrete ad from a few years back.

Everyone involved in the creation of these ads is terrible.

AnonymousCoward's picture

That means you, Ryan.