I feel for my old co-workers at Oriflame for being slapped with this ad-bannage. First off, Oriflame is a bit like Avon in that there are troops of independent salespeople, and they are all armed with the all powerful catalogue. This catalogue is distributed to 38 different countries and 3.5 million consultants.
There's a silly amount of meetings discussing every detail of a layout where top execs from several different countries will offer their invaluable input such as "we need more glamour, can you print glitter?" and "She needs to smile more" followed by "No, smiles don't sell in my country" followed by "In my country she needs to smile like Mona Lisa" and so on.
Provided you haven't turned skitzo during one of these many meetings you will soon enough (read: six months) have a layout that has turned into a mishmash of details and additions much like that "if microsoft designed Apple packaging" video. Despite all that, you manage to produce something... And then the Swedish Reklamombudsman bans it because the girls looks like a ballerina-girl and the boy looks like a tool-loving boy.. It's enough to drive an art director to drinking the kid-bodywash advertised.
This is just 1 out of more than 3.500 Super Bowl ads from the worlds largest Super Bowl Commercial Archive at adland.tv.
- The world of mobile 1 hour 27 min ago
- This post provides clear idea 3 hours 54 min ago
- Alexei Sayle, Dammit now I 19 hours 39 min ago
- Nah, my Dad is semi-retired; 1 day 56 min ago
- I'm with you there. 1 day 57 min ago
- I feel like the song needed a 1 day 1 hour ago
- If they'd made it less 1 day 4 hours ago
- I'm highly offended at this 1 day 12 hours ago
- > it's going to take several 1 day 17 hours ago
- There's an interesting 1 day 22 hours ago
- So I'm not the only one who 1 day 22 hours ago
- I'm pleased to discover that 2 days 8 hours ago