Aaah, too many pun possibilities here, pun-overload!
Rainey Kelly Campbell Roalfe/Y&R has ticked off Pfizer and Viagra by using their familiar little blue bill shape as a visual in an ad poster for Virgin airlines. In their poster, the pill is inscribed with "Virgin" and the copy reads: "Virgin Upper Class Suite. The biggest, firmest, longest bed in business."
Pfizer didn't see the funny in that and complained saying the diamond shape is trademarked and these Virgin posters are infringing on Pfizer's intellectual property. Virgin has agreed to remove the posters within the next few days. Another Virgin poster they'll no longer run reads: "We're bigger than BA in the bedroom department".