Dove is at it again with their campaign for real beauty, currently airing several different parts of the campaign. Or not airing, as the case is with their Pro Age ad. Six over-50 gorgeous women do their best 'calender girl' homage in the latest ad posing buck naked in the ad, which is banned from airing because - get this - it "shows too much skin". Seems the TV ads don't adhere to FCC regulations.
GettyImages blog says:
This whole debacle is fascinating to me on two fronts. 1) How can it be that Ms. Spears is allowed to gyrate in a bikini top on MTV with a snake whilst singing "I'm a slave for you" to 12 year olds, but 50-something women are not allowed to be shown sans clothes in what I would argue is a completely tasteful, if not downright elegant manner? And 2) why is said "debacle" not more of a…well…debacle? The only mainstream coverage I was able to find on this was here, and that's on a Canadian news site.
It gets better - or worse - pro-family and women's groups are urging a boycott of Dove products for "contributing to the sexualization of women as a commercial tool, as well as exposing children to adult nudity."