We've come a long way baby. The VW Jumper ad (inside for those who haven't seen it yet) created by Crispin Porter + Bogusky in Miami has been pulled after complaints from several groups among them Suicide Prevention Action Network, National Alliance on Mental Illness, American Psychiatric Association, Mental Health America and the American Foundation for Suicide Prevention.
Just last week General Motors decided to edit the Robot Superbowl spot where a depressed assembly robot dreams that he jumps off a bridge.
Right now, thousands of creatives are mimicking shooting themselves in the head with their markers, I bet. The VW "jumper" commercial is inside - not in youtubian format. It keeps getting posted and yanked there since it breaks their terms of service. (Do'h people!)