Sloggi has finally gone one butt too far - Triumph the brand behind Sloggi, has been asked by the French advertising sector association to withdraw a billboard campaign for its Sloggi range, which has been widely condemned as offensive to women. The image depicts ladies in underwear and little else posing around poles in starstudded spotligts, reminiscent of a striptease stage.
Wanna see it? Of course you do. Read more.
Grey Oslo (Norway) created a sexy campaign using the naked bodies of their national soccer team players to sell pizza and chinese food, the campaign was almost banned.
When the ads ran this summer, a hot debate ensued in Norways leading papers, editorials about it ran in Aftenposten, VG and Vårt Land, and two TV news shows brought it up as well. Way to go on the free publicity guys.
Many people reported the campaign to the Forbrukerombudet as it was in their opinion breaking the basic rules: "Advertisers and those who create them shall make sure the ads are not against equality between the sexes, nor using either genders body [as attention grabber] or gives the impression of a offensive or condesending attitude of woman or man"
Want to see the offending ad?
Izvestia writes that this ad, from the Russian Finance magazine was banned with immediate effect in Moscow. The poster company had to tear down a 100 posters overnight after receiving a stern letter from Igor Presnyakov, chairman of the Moscow Committee for advertising and information.
Igor (and probably anyone else who saw it) thought the image depicted a sex scene, while the magazines publisher said: "I thought the currencies were dancing on our poster". A cossack dance, maybe....
The Australian Jockey Club have been accused of bad taste after running and advert depicting two women toying with a cigar and caressing each other.
Critics say the ad degrades women - which ironically is designed to attract more women aged 18-35 to the races.
Amanda Stevens, managing director of SplashGroup, said to the Herald Sun: "This ad is denigrating to women. Women just don't behave like that at the races. This is a male fantasy."
The ad was created by AdPartners in Sydney whos Marketing Director Steve Reid defended the ad, saying the scenes featuring women caressing each other and a woman playing suggestively with a cigar were only minor elements.
Beckham, the first western celeb to be used in advertising campaigns in Iran since the 1979 Islamic revolution, has been red carded by Irans advertising authority. In Tehran posters were first black 'dotted' obscuring Beckhams face (similar to adbusters black dot), but now the entire posters have been covered in black cloth.
Also, the commercial featuring Beckhams famous legs has been pulled off the air, both the Sunday times .za and itv report.
The advertisers now plan to modify their campaign. "For the billboards we're going to change the picture so that it just shows the back of Beckham's head and for the television commercials we're planning to draw on some extra long shorts," he said.
spotted by caffeinegoddess
Honda received so many complaints for its latest australian commercial, that it withdrew the ad less than 48 hours after its Sunday evening release.
In the ad, created by Foote Cone & Belding, a man on a rooftop carpark admires the new Honda so much that his own car commits caricide by driving itself off the roof.
"We were showing [that] it was the car doing it by itself and we focused on the jealousy of the vehicle. We didn't expect the insensitivities to come through so strongly." said Andrew Scott to smh.au
"The national depression initiative, beyondblue said the company had demonstrated gross insensitivity to the major Australian health issue of suicide." from bandt.com
"People ringing in with heart-wrenching stories of their own personal experience with suicide and within the light of that, we're not in the business of creating offence or harm in the community and effective yesterday we pulled the ad," said Honda Australia director Lindsay Smolley to abc.net
Also reported at JustAuto. Hat Tip to Clayton on adlist.
Ford Sports Ka The Evil twin - is a little too evil in one of the commercials apparantly. In the ad a pigeon swoops down to the bonnet of the car, but the evil car defends itself and whacks the bird away.
People who fancy pigeons are condeming the advert (suprise!). Brian Tattersall, president of the Royal Pigeon Racing Association, calls the ad "incredibly bad taste" and he has called for the advert to be banned.
Even the RSPCA has joined in the battle to bad the advert, claiming that the use of shock tactics to cause offence and gain publicity is just "very, very bad taste."
"The car is most certainly not designed to hurt animals." said a spokeswoman for Ford to Ananova
Like the posters, these ads were mock ads directing potential customers to luxurytodiefor.com, unlike the poster counterpart, the press ads were ruled "misleading but not offensive" despite more than 100 complaints to the UK advertising watchdog.
Levis "Born again" advert has been banned in New Zealand, reports stuff.co.nz.
The complains argued that the baptism imagery was highly offensive as it was a sacred Christian sacrament. The Television Commercial Approvals Bureau said the advertisement had not depicted a Christian baptism and "born again" was a phrase that could be used in non-religious circumstances. However, the board ruled that the 52 complainants had found the ceremony depicted offensive.
The U.S. doesn't ban Viagra ads when Rafel Palmiero advertises for Viagra. So, why does Brazil, the land of the Samba, wants to ban their Viagra ads with their legend Pele advertising for them?
According to Yahoo! news, the Brazilian government banned these ads because of the fear of excessive and inapproiate uses.
Even Brazilian kids get hooked to this stuff.
Azcentral reports that a billboard featuring a sultry-looking Bonnie-Jill Laflin will not be seen in Helena. PETA lets you download the ad in .pdf format under that link, and explains their actions.
Those truly interested in how animals are treated at rodeos (without PETA's FUPOV) - where the animals are sports-animals, complete with stars much like basketball played by humans - should research here. PBRnow animal welfare , Prorodeo, and Rodeo about.com . Hat tip to Clayton for ranting on adlist.
Here's some Russian beer commercials. However, I can't find the "Yacht" Commercial. The Tinkoff "Yacht" commercial has been banned because the Ad is too sexy for TV. Realbeer reports The Yacht faces ban, in the advert a man dreams he is lying on the deck of a yacht with his arms around two naked women.
MSNBC: Islamists who head the council running Pakistan's largest city said on Thursday they had banned the unnecessary depiction of women in advertisements, calling the practice ''obscene and vulgar''
Harvey Nichols insists the advert, which shows the driver nearly running over a man while using the rear-view mirror to apply her lipstick, was tongue in cheek.
Tongue in cheek or not, the ASA has banned this Harvey Nichols lipstick ad after receiving 12 complaints that the ad was "irresponsible, because it showed unsafe driving, and offensive to people who had been, or who knew people who had been, involved in road accidents."
(keep reading...there's more)
No, this time it is not the by-now-infamous Puma ads, it's Patrick Cox who are in trouble - and not because of their name.
click read more to see their ad, which Patrick Cox thought was "less overtly sexual than other advertising in the same issue" - and the publisher of I-D magazine agreed with them.
Advertising posters for US drama "Six Feet Under" have been banned.
Depicting corpses the posters sold luxury to die for , embalming fluid and wound filler presented the same way luxury perfumes. The ads parody cosmetics adverts.
The body copy carries on to say that the items are available from Fisher & Sons funeral home - the name of the fictional funeral home in the show.
Durex withdraw a poster accused of "promoting casual sex" after three people complained.
A poster and newspaper campaign carrying the the line "Roger More" has been banned after the advertising watchdog ruled it was offensive.
The advertising standards authority ordered Durex to take down the posters after three little old ladies from Hastings, uh, I mean members of the public complained the ad was sexist and irresponsible because it could encourage people to indulge in casual sex.
Durex insisted it was promoting safe sex and encouraging responsible behaviour with the campaign. Safe sex requires condoms, so Durex may have a point. Read more to see offending ad!
The advertising watchdog in the UK is investigating after receiving complaints that an adidas poster poked fun at the case of the convicted terrorist Richard Reid.
The complaints said the ad depicting a naked athlete wearing nothing but running shoes was inappropriate in the current international climate and should be taken down.
(read more to really see poster)
This month the ict have brung down it`s axe on many ads.
This ad,which featured a very short life (Literally,it lasted thirty
seconds) received 160 complaint`s resulting in it being banned from TV.Although,as with French connection,this don`t stop them keeping it on their website at http://www.playmore.com
i can see why this one was banned,as i didn`t really like it.
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