dupliclaims

 
 

Sainsbury's christmas ad attracts 240 ASA complaints and is Badlanded.

No sooner had the Sainsbury's - 1914 Christmas truce advert been aired, before the Guardian had Ally Fogg calling the ad 'a dangerous and disrespectful masterpiece' in their comment is free section, prompting +1000 comments debating the virtue of using historical events in ads.

Badland: 
Adland: 
 

Updating facebook in realtime via your bracelet x2

You remember the "real life like buttons that Coca Cola used in their amusement park back in 2010? A very simple idea, user data in IDF bracelets, allowed teens to "like" things as they enjoyed the park, and it updated their facebook in realtime. The park itself enjoyed the ability to brag about the most "liked" rides and the extended social media outreach gossiping teens provided.

Badland: 
Adland: 
 

Giant pink condoms covering tall things - Twice

When the giant hot pink condom in Sydney was put on a landmark in Sydney last week, we had a severe sense of Deja Vu. The Aids Council of New South Wales (Acon) created the “I’m ON” campaign to encourage safe sex among gay men, but it's not the first time we've seen giant pink condoms raising Aids awareness.

Badland: 
Adland: 
 

Making your portfolio look like Lürzers Archive: Badlanded!

This Badlander is fun! Creatives René Schultz and Casper Christensen wanted to get their portfolio in front of creative directors, who are notoriously hard to get an appointment with. They decided to disguise their portfolio as Lürzer's Archive magazine, containing all of their work, QR codes leading to online videos and even fake interview articles with themselves.

Badland: 
Adland: 
 

Harnessing CATS to save the TIGER, times three.

A while back, Swedish Creative (Art) Director Kenneth Pilo of Pilo Bold Me showed off his case study of the long-running catfood campaign to save the tigers he helped create in Sweden. The brand Lantmännen Doggy & Tetra Pak donated a chunk of the income from you buying their cat food to help save the tigers via the WWF. But better still, cats could become a tigers sponsor, adopting a tiger and promising to donate to them every month.

Badland: 
Adland: 
 

AirBnB rebrand is bollocks. AirBnB revamps their logo for (ahem) a sexier image.

AirBnB launched a new design today, complete with a new logo. The "Bélo" logo, which it's called internally, is an upper-case A, but people are already snickering about it looking like labia or a scrotum. To make matters worse (funnier?) AirBnB invite you to draw your own symbol with the design toolkit. Let the lewd illustration competition begin. The tagline? "Belong Anywhere." Twitter is tittering about the logo and cracking jokes all day long, Buzzfeed got to make yet another list, and everyone is sending twitpics of the logo around.

Badland: 
Adland: 
 

adidas "House Match" vs. Nike's "Home Game"

adidas just dropped a new World Cup spot featuring Zidane and Beckham going on a not-so-friendly match inside their house against Lucas Moura and Gareth Bale.
Well, it's a new spot for adidas, anyway. Let's go back to 2004 when Nike Football had a similar approach only this time it was Thierry Henry tearing up his house in some quasi fantastic world in which members of the opposing team knock on his door ready to play.

Badland: 
Adland: 
 

Toyota Camry Thrillride vs #NissanROYL

Looks like it's time to Badland the car bait&switch. First Toyota showed us the ThrillRide last year, where a track was built outside Magic Mountain, and excited roller coaster fans got to try being passengers in a "boring" car doing all sorts of un-boring tricks. The stunt drivers went fast, up, down, in reverse and the passengers all were surprised that Camry could be so exciting. Like, wow.

Badland: 
Adland: 
 

"The toughest job in the world" - the job interviews, twice in Badland

So it's time to Badland "the worst job in the world", the idea where one wastes job seekers time just to talk to them about an unpaid position as "director of operations" where you have to be on call twenty four hours a day, where there's no sick leave, no vacation etc. Now, Our friend Joelapompe already Badlanded it so lets just recap.

Badland: 
Adland: 
 

Hyundai and Innocean Do Another Dumb Way To Die

Last year in the final scramble to produce an award-winning entry for Cannes, Innocean Europe released the controversial suicide-by-exhaust-fumes film ”Pipe Job” för the Hyundai ix35. You know, the suicide-by-car idea that is officially older than dirt, or least already done back in 1997.

Badland: 
Adland: 

Pages

Top