The power of copywriting - "I am blind, please help" - twice
This cute little film reminding us of the power of choosing the right words is directed by Seth Gardner of redsnappa.com for Purplefeather.
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22, October 2011 - 06:39
Dear creatives, nick Dear Photograph faster next time.
Hey guys, when I say will be used in ads in 3... 2.... I expect you to get on it fast. It's been three months! Your timing is way off! Do I have to do everything myself? Sheesh. I bet you even took weekends.
Introducing 100 Years of Chevrolet.
20, October 2011 - 04:28
Farmer rap battle - both shilling yogurt Smirnoff "tea party" style.
Here's a cute pairing, is the Swedish rapping ad from "Wapnö Drängar", the fictional hip-hop crew of Wapno milk farm a rip-off of the UK advert from Yeo Valley showing off the mad cow rapping skills of the "Yeo Valley Boyz"? The Yeo Valley one even has a iTunes single and wikipedia page. Lets compare!
19, October 2011 - 01:39
Bear hug vs Bear hug - who is inside that suit?
Lets start with this one, it's a pro-bono ad created and shot by Florian Meinberg in 2009 who explains: "it was a spec with no real client. I just liked my idea so much that I just had to shoot it."
17, October 2011 - 07:55
Blood in fountains? It's been done for bloody ever, kids.
Everyone seems agog with the Blood fountain stunt for True Blood in Romania. Feels like I've seen this before (I even thought I might have seen it for True Blood but I might have been thinking of Dexter's bloody urinals). From top to bottom, the most recent Blood Fountain stunt, Romania.
10, October 2011 - 05:39
Photolibrary.com vs Creative Calendar - keep track of award shows, nothing beats T-minus countdown
Couldn't help but notice that the Photolibrary.com calendar with all the various important photo award dates listed, is a tad similar to the recent Creative Calendar with all the important award dates listed.... At least in the base idea, list award deadlines on calendar. Not in execution, they're miles apart in style. Also, one is for a client while the other is self-promo for Leo Burnett, so they care about different award shows too.

Photolibrary created by Brandcom Middle East UAE in 2008. The Creative Calendar made by Leo Burnett, Paris 2011
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26, September 2011 - 00:01
Vertical Limit Vs Killer Mountain cinema posters. Can't K2 be seen from another angle?
Joe La Pompe shared this rather obvious cut&paste illustration job with the words "11 years after...". Perhaps people think that if the art you're tracing is old enough, people won't remember it? Somewhere there has to be a photograph of K2 through other mountain cracks that served as a base for these images, I'm sure of it. This reminds me of Nazi Meat, where an ad back in 87 had traced a Hitler Youth Poster for the genuine propaganda feel.... (posted 1998 and still going strong)
The tracing done on that image is hilarious, and matches up perfectly.

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10, September 2011 - 03:28
The Big Bus Challenge 2011 winning idea was already done by WSPA in 2008
Ooops!. The Big Bus Challenge is a fun competition where the brief is to 'show off their skills with some brilliant Bus advertising', using the scale and shape of bus ads. The winning entry for the client Compassion in World Farming by ad agency Elvis Communications visually crammed sheep into the bus to remind us all that while we might think our commute stinks, animals have it far worse.
Which is all good, except WSPA already did exactly that back in 2008. On buses. And it was noticed.
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09, September 2011 - 04:19
Björn loves John, plays vertical tennis live on billboard. Adidas & TBWA Japan did vertical football 2004.
It was a lovely sunny day this Saturday, and on the outside wall of the famous department store NK in Stockholm, Björn Borg met John McEnroe for a game of vertical tennis.
Except they were stuntmen, of course. "We couldn't convince the original players to do a re-match on the wall" said Pernilla Johansson, global PR-&-Event at Björn Borg, to Resume.se.
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05, September 2011 - 04:48
MTV drunk valet vs Brazil drunk valet. Spoiler: neither are actually drunk.
No idea how this Badland happened, it's a very clever idea and seems so obvious in hindsight that it's entirely possible that both were thought up independently. The Indian version from Ogilvy in Mumbai was in Cannes 2008, while the Brazilian version got silver in promo and activation 2011. Ooops!
Lets compare and contrast. Cannes 2011 seems to be the year of "seen it". Sadly.
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26, August 2011 - 01:38
Should the PR lion for Mercedes "Hitchhiker" be revoked for being stealth? How about for being a copy-cat?
Flashback to Cannes lions and the Gold winning PR entry called Tramp A Benz which consisted of a man who hitchiked through Germany, but only in Mercedes Benz. He blogged about it, he facebooked it, there was even a book printed in the end showing all the nice drivers who picked him up. He was Stefan Gbureck, a former Hugo Boss model and 'emerging street photographer and performance artist from Berlin'. It all seemed to be his idea, even if he used the classic Mercedes line "The best or nothing" on his brown paper cardboard as he hitched.
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18, August 2011 - 10:37
Wrong is the new right. Copying is the new left.
WWW.TOSAY.IT "Public Interventions" displayed in the Behance gallery, the artists say their project is all about "text, streets and internet as an artistic medium"... but what I see is a very familiar line, and funnily enough a very similar type treatment. What are the odds?
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14, August 2011 - 01:46
Tiny billboards get mini-Badlanded.
Tiny billboards. Seen 'em. They're very cute. Sometimes they even make sense for the client. Even Andy and Joe have a wee one in their portfolio. The first billboard shown here is the most recent, for Smart cars - "small is beautiful", from BBDO, Toronto, Canada. Very adorable. aaaw. Back in 2008 Deutsch/LA did tiny billboards for "Little Big Planet". Also very cute. My favorite though is Johan Van Oeckel's work for Antwerpen Miniatuurstad (miniature city) back in 2006 - he didn't just have tiny billboards but also tiny ad trucks driving around the streets. Win!
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14, July 2011 - 15:01
Hot Wheels street-tape Cannes shortlist vs Matchbox street-tape 2008 - spot the difference
Big fat hint: there is none. No, wait! I know, in the 2008 German one I get to use that funky double-s that looks like a B when I describe it, since it's called: Die Straße ist überall. That was fun!
Matchbox Tape Street from 2008, Germany is pretty much the TRACKTAPE from Hot Wheels, Ogilvy Mexico that made the Direct Lions shortlist 2011. Funny how that happens. :)
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29, June 2011 - 14:52
Bronze winning Cannes Lions ad and current Clio awards campaign like to timetravel
No, this isn't exactly the same, at all but the similarities are funny. Top image - Hasan and Partner campaign for the Clio Awards appearing Feb/March, 2011. Please don't be mad at me Ami - I'm easily amused today. ;)
Next image, current Bronze winning Cannes Lion campaign created by Moma, Brazil and previously seen in the archive here: fake ads from the 50s August 2010

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28, June 2011 - 11:11
Vanity Barcodes - designed barcodes are now big business worldwide
Currently a company called Vanity Barcodes are strutting their stuff in various press releases where founder Yael Miller from Jersey gets to explain all the fun barcodes they can offer. We recall a company called "Barcode Design" in Japan that won a Cannes Titanium for this in 2006, and so does everyone else. Though even back then, it was badlanded as Pfadfinderei in Germany did design for record labels that had fun with the codes earlier too. I'm not badlanding this to be mean, I'm alerting you designers out there to a new skill you'll need - plus it's fun! I bet you've been doing this to barcodes in you sketches for years already.
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28, June 2011 - 07:55
Silver Cannes Lions winner "F**K TREE" goes to badland. Seen it.
Knullträdet.se a.k.a F**K TREE won a Silver Lion in media this year, the 'campaign of the year' nomination in Sweden, and now the dubious honor to be included in the history of Badland.
You see, we wrote about the Durex Sex Tree idea here when Ad student Henrik Düfke at Miami Ad School showed it to us back in 2009. I hope he's the guy you hired, Starcom, but I don't see his name anywhere on the credits list, so I guess not huh? Shame shame. ;)
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28, June 2011 - 07:26
Beko vs Samsung - fishes and tanks move toward external drive
Here's a pretty classic visual Badlander that seems to have popped into creative teams head this spring.
The print ad fort Samsung computers, which shows goldfish swimming to the disc icon, was created by Impact BBDO in Dubai this february. Tagline: "leave nothing behind" - store it all on Samsung HDD.
The print ad for Beko which contains tanks all trekking toward the USB device in the corner of the TV-set, is created by TBWA, Istanbul and ran in April/May 2011 - headline is "The USB recordable TV." .
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16, June 2011 - 03:07
For lots of brands, there's a party in your mouth
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10, June 2011 - 04:54
Creatives Obsessed with Spoofing Horror Films?
Creatives are influenced by the world around them and pop culture. Proof with these two horror movie inspired ads--One for Dirt Devil and a series for B&Q. At least they spoofed the classics instead of one of the new films in the genre. ;)
Directed by Andreas Roth, the spot titled "The Exorcist" to mark the Dirt Devil vacuum away the horror film of the same name to demonstrate the power of their products.
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31, May 2011 - 04:03





























