dupliclaims

 

dupliclaims

Heineken Walk In Fridge Box
Mini Boxes
 

Heineken vs Mini and the giant boxes in Amsterdam.

This Badlander is hilarious, and classic. The ideas are good, and unusual, they appeared in the same city, only ten days apart (or less even). If there was ever a time I'd bet on the idea-God messing with creatives heads, this one is it.

Around the 16th/17 of December, TBWA\Neboko sent people with giant boxes out in the Christmas shopping crowd. Presumably, they had bought some lucky fellar a walk-in-fridge, just like in that ad. This made for eye-catching ambient, especially as people were trying to bring them on trams.

Badland: 
 

Transparent ads as PSA's. Amnesty vs Kids Company

Ever since Caff posted it, the Amnesty international ads shows what's happening have been a huge hit in Adland and beyond. 371399 folks have read it so far. Reminiscent (or maybe even inspired by) the transparent meme on Flickr where people do silly things like this, the Amnesty ads wowed the world.

Badland: 
Triwa & IWA Pilot Watch Bus Handle Ad
 

Clearchannel promote their bus handle ad space for watch campaign, and in doing so Badland themselves

Clearchannel have been looking at the plethora of bus handle ad stunts created around the world and thought it was high time to promote this possible ad-space to be used on a regular basis in Stockholm. They reached out to Triwa and offered the space coupled with an idea on how they might use it, and Triwa jumped on the opportunity of getting their "colorful watch" message out to commuters. Now that the ads are running we can't help but notice how it looks cribbed straight from Jung von Matt's award winning IWA Large Pilot Watch campaign. Tsssk.

Badland: 
Big Bubbles
Scared Mannequin Dolls
Sumo Wrestlers
 

The Eurobest Badlanders

You can't have an award show without at least a few repeat images, and thanks to Joelapompe the French Badland-ninja, we have three.

Lets start with the Big Bubbles , since the image of kids crying over shaven heads in this Angel Hair Badlander was the first thing I thought of when I saw it. Joelapompe found the same idea, one-upping me on the visual memory meter.

The Harvey Nichols Sale campaign might be a second hand idea as well.

Last but not least, a sumo wrestler and tornado in notes, then the same two in Duracell bunnies. What an odd visual coincidence the Duracell batteries vs the Göteborg Symfoniker Orchestra is.

Badland: 
 

Old Spice Red Zone now inspires Lynx (Axe) ads.

It's already five years ago that Caff wrote Tag mimicking Axe and warned about the dangers of copying someone elses exact strategy. " if a consumer doesn't watch through to the end when the board comes up with the tag line and brand name, there's every reason to assume that people will be thinking that Tag's advertising is for Axe (or even Old Spice Red Zone). Causing confusion for consumers isn't really what I'm sure Arnold was intending to do. But by letting this ad get out to the airwaves, that's most likely what is going to happen."

Funny, the only thing she didn't predict was that Lynx (Axe) would be copying visual executions of Old Spice Red Zone. It's come full circle with the new "Bullet" campaign showing Lynx snow angels.

The idea is the same as in the 2005 execution of Old Spice Red Zone. Funny.

Badland: 
 

Toshibas new "Chairs in space" looks like Simon Faithfull's escape vehicles

Toshiba have gone all out weird and send chairs to space in their new campaign to support Toshiba’s SV REGZA LCD TV and Satellite T series laptops. When you can watch TV anywhere, where do you want your easy chair to be? Doing a ballon-boy? You got it.

Badland: 
Adland: 
 

Killer Hamster Trend

To be honest, I don't think this is much of a Badlander, but I hafta keep up my title of most hated person on the ad-intarwebs in order to keep my rightful place on your dart boards, so here ya go.

The recently released HiFi-klubben hamster ad created by Lowe Brindfors, Stockholm and shot by Bacon, Copenhagen has been accused in emails to the hostmaster of borrowing its murderous hamster legs from G4/Midnight Spank. Lets watch, shall we. Get the the popcorn.

And, as it aired back in April, the G4 midnight spank from BBDO/ New York and shot by Daniel Kleinman at Kleinman Productions.

Fair enough, they both have deadly hamsters in it. Had they been white bunny rabbits with pointy teeth the Rabbit of Caerbannog comparisons would never end. What do you think, total coincidence or borrowed idea?

Badland: 
 

Calling Tarek Nour a copy-cat gets you arrested in Egypt.

Looks like I'll never set foot in Egypt again, as I did say Tareknour.tv copies pretty much everyone when I badlanded their series of rip-off films after a tip from Marketing 3.0

There was even a facebook group started in the rip-off artists honor, where it almost became an informal contest in finding originals for each film on Tareknour.tv - new pairings were added daily.

The Daily News Egypt reports Student Tamer Azab remains in police custody for allegedly defaming advertising mogul Tarek Nour.

Badland: 
Adland: 
 

McDonald's vs Arby's - fast food as erotica has gone too far.

Today's mini-badlander is brought to you by burgers. Or fast food as erotica gone overboard. Yes, I have laughed as hard at the "I'd hit it" flash banner and the 'piece of meat' burger poster as you have. These guys take it one step further and fancy their women dressing up as.... wait for it... Burger workers.

Yeah that's pretty kinky. Without further ado, McDonald's (Germany - pan european) vs Arby's (USA).

Badland: 
Jeep parking attendant
Hyundai parking attendant
 

Both Jeep and Hyundai cars park anywhere and everywhere.

Once upon a time, there was a Jeep ad from BBDO Copenhagen where the car was not to be seen. Presumably it had parked somewhere quite remote because all that witnessed of the Jeeps existence was the parking attendant/police decked out in full mountain climbing gear with ropes and an axe. Hardy har, Jeeps can park anywhere! Sold!

A couple of years later TANK Y&R Stockholm had a think for Hyundai, and struck upon the same idea. Failing to grasp "less is more" they dressed the ad up with a headline to write the viewer on the nose with insolently easy to park, while the parking attendant/police was dressed up in full fishing gear. Presumably to protect her from mud, and perhaps wade through a creek or two - but it would have been rather funny had the Hyundai in question been an amphibious car.

Since it's not, we'll just badland you. Bo-yah!

Badland: 

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