There was some ups and downs in this years Cannes Lions awards, our annual international drama and gossip, how I wish I had been a fly on the wall in the Jury room.
Grey Auckland created a campaign that looks quite a lot like an old Gary Larson joke. It also happened to win Grand Prix Outdoor.
If you haven't read Larson you are a poseur creative - there's a reason his books can be found in nearly every agencies library. His quirky humor triggers creativity. Yep, thats the reason. It's been proven in focus groups.