Suspect VFX Supervisor/Lead Flame Artist Tim Crean created the detailed VFX lace that grows across Christinas back in Select's ad for the Procter & Gamble celebrity perfume.
You might have already seen it, this spot has been airing in Sweden for the past two weeks and is planned to air worldwide. Maybe you sense a deja vu if you recall this 2005 commercial where a nude Gisela grows an entire body tattoo. Not that I'm saying they're similar or anything, but yeah, that whole hot nude chick grows tattoo effect has been done before. Not the fault of the post house mind you.
See the new Christina Aguilera Signature Fragrance commercial here.
Who knew that construction sites were so musical? Both Dunkin' Donuts and Sprint Nextel felt it was the right path for their products in their recent spots. Interesting brain sync - considering they are talking to the same audience.
This week the Swedish Consumer Ombudsman decided that Corona went one step too far when advertising their piss beer in print. I'd seen these ads near daily in every newspaper and was about to post them just for a fun use of media, where the lime shoots through and shatters the bottle, then "leaves" the designated ad area and flies into a nearby article. Cute.
Well, it ain't legal, says the Consumer Ombusman and banned Corona for breaking § 11 a of the alcohol advertising law which plainly states that "in print ad images you may only depict 1.) The product or ingredients of the product. 2.) One or two of the product's packagings or 3.) brand or comparable known mark."
Lime is not one of the ingredients of Corona, so nyah nyah, your ad is banned. It didn't help at all that Corona defended themselves with "but... but.. everyone uses lime with Corona!" (to add the flavour this beer is lacking I presume).
It's a well known hairy truth that all great images have probably been done before, but don't tear your hair out over it - we can still do original things. Still, sometimes it's fun to split hairs and go digging down to see if one can't find the root of an iconic image. See hairy stuff inside.
Above : Pantene press ads from recent winter years (2005-07), also in the campaign was a TV-commercial where the woman can wear her hair as a scarf after using Pantene.
I think this is the first example I've found of a fake billboard for a real company in a real television commercial for that same real company being badly copied by another real company for their own real billboard. Sometimes Badlanders make my head hurt.