Wayyy back in 2004, Malibu Rum came out with a television campaign based around a nicely twisted concept of Caribbean island life meshed with urbanite quirks. Groovy. Later, in 2005, Captain Morgan came out with its own television campaign for their Parrot Bay brand extension of rums, using a concept that just might have a few of you experiencing déjà vu. Well, it's time for them to take the badland litmus test.
Something about great cameras seems to inspire photographers to make films. Films shot with their still cameras. Yep.
Right now there's a short film by Patryk Rebisz called "between you and me" shot entirely with his Canon EOS 20D available on his website.
Patryk probably hasn't seen the award winning commercial Nikon F5 Granny on Pier back in 1997, which was also shot with the Nikon still camera alone in order to show off how fast that shutter speed is - but you can. Funny how the idea god works isn't it? In one film it's the selling point of the camera, in the other it's just a technique to tell a story with.
Starting in the spring of 2004 Peterson Milla Hooks, an ad agency in Minneapolis, created a "Wants Needs" campaign that used split images. In Novemeber of 2004, AMV BBDO in London created a campaign for the Yellow Pages using the same technique for ads on the Underground.
Mr Pocky Snack inventor, Mr anime fan - yes, the real american genius (or heroes as they used to be called before it went out of fashion) ads for Bud Light have been deservedly spoofed, as Pocari Sweat real otaku heroes radio ads.
The Solid Rock church in Johannesburg has been running ads claiming that "people are now getting healed of Aids or cancer, diabetics, broken bones, heart, back and many other problems are instantly healed in the name of Jesus Christ."
A complaint against unsubstantiated claims was brought to the ASA which has banned the ad until the church can produce irrefutable evidence to support those claims.
Solid Rock pastor Johan van Wyk said the advert was placed in a Johannesburg community newspaper after two people were carried into the church dying of Aids.
"They walked out of our church and walked back in the next week. The church presented sworn affidavits of healings, including a doctor's certificate in the case of a congregant who has been healed of Aids."
At BBC news we find another Badlander-logo pair. It's the brand new EU presidency logo that has swans flying in a V formation.. Which looks an awful lot like the Eurosceptic Bruges Group logo which has swans flying in a V-formation.
This week was a banner week in the UK for banning radio ads that have helium related themes.
One radio ad was for MasterCard. It featured a man singing over the phone in a high-pitched voice to his girlfriend and followed their "priceless" campaign. There were two complaints.
The other spot was for Travelocity, a part of the "Alan Whicker" Traveling Gnome campaign. In the ad the gnome is enjoying a ride in a helium balloon, and he says "speaking of helium it's the perfect stuff to help me tell you all about Travelocity in a short commercial." There was one complaint.
(Read on for more...)
Minor Theft - over at Pitchforkmedia one can see comparisons between Minor Threats cover art and a current Nike poster. Both carry the high contrast image of a bald shaven guy sitting with his head in his arms in a staircase. Both have the words running down the right in block text: "Minor Threat" vs "Major Threat".
"You don't need a degree in graphic design to notice the similarities here. They're the fucking same. Oh, wait-- one is blue, not red. And Major, not Minor. And there are some Nike logos tossed in there. This brings to mind an interview with Vanilla Ice, defending the differences between "Ice Ice Baby" and "Under Pressure" ("dun dun dun duh-duh-duh dun" vs. "DUN dun dun dun duh-duh-duh dun")."
A rep from Discord records replied when PitchforkMedia asked "Did Nike ask permission" with :
"No, they stole it and we're not happy about it. Nike is a giant corporation which is attempting to manipulate the alternative skate culture to create an even wider demand for their already ubiquitous brand. Nike represents just about the antithesis of what Dischord stands for and it makes me sick to my stomach to think they are using this explicit imagery to fool kids into thinking that the general ethos of this label, and Minor Threat in particular, can somehow be linked to Nike's mission. It's disgusting."
The Major Threat Skateboard tour dates can be found on Nike's site Nike skateboarding where the "homage" artwork serves as a punk-nod tour poster. Is it parody? Is it a homage? Is it a lazy art director? What do you think? Thanks to salmonberry who emailed me the pitchfork link and hat tip to me3dia at Metafilter for the gossip.
Local councillors didn't see the funny in the billboards for UKTV's 'Extreme Makeover: Home Edition', and want them taken down.
The posters depicts a framed floral cross-stitch with headlines like "Bless this crack house", "There's no place like home for a gangland slaying" and "Home Sweet Derelict Trailer Park".
The leader of Lambeth Council, councillor Peter Truesdale said that the campaign should be stopped and said: "Crack houses should be closed down, not glorified on billboards. We have a zero-tolerance policy on crack houses and this kind of advertising is poking fun at the work of the council and police."
Dove soap’s European-wide "Campaign for Real Beauty" has taken on a local twist in Düsseldorf, Germany. The people next door at the local Ogilvy & Mather office have not only sold their souls to their client, but their bodies as well. These local posters are being used in conjunction with the real "Real" campaign and placed on bus stop shelters. The headline reads: "They’re not models, just soft Dove admen from Ogilvy Düsseldorf."
Previously on Dove's Real Beauty campaign:
Seven years ago, this Rude Food film made the rounds. Orginially it was called "Hot Dinner". Now, the Vegetarian Society is using it, again, as a viral to promote National Vegetarian Week in the UK. An April 1st press release from the group claims that "members of The Vegetarian Society are up in arms after discovering that the long established charity is secretly promoting pornographic material under the guise of National Vegetarian Week."
In it, a spokesperson for The Vegetarian Society was quoted as saying:
“ We are deeply sorry for causing offence to any of our members. Unfortunately the link was sent out to a few people by accident, we are investigating an internal leak as we had planned to use the film as a bit of fun for our staff in celebration of National Vegetarian Week. Now that the website is in the public domain we can only say that we hope that there are other vegetarians out there that actually enjoy this sort of thing.”
Leaked? Yeah years ago.
Read on for more...