Badland

 
 

Ad agency sues client for 1.5 million after lost pitch

Resumé reports that ad agency Badlord have filed a 1.5 millions SEK suit against Lindex for nicking their idea. Badlord went straight to Lindex and marketing director Johan Hallin with their idea, Mr Hallin suggested that agency Badlord bring the idea to Lindex' ad agency WeAreGroup. Later Badlord were told that the idea "wasn't enough fashion".

Now that this campaign above is in magazines, Badlord feel ripped off. Both Enzo Bussoli CEO of WeAreGroup and Johan Hallin of Lindex signed the standard Swedish advertisers contract, stating they won't use the presented idea or "similar ideas" in their advertising unless they hire Badlord.

Badland: 
Adland: 
 

Joe Woody vs. Taco Bell

I'll have a Badlander with mustard and hold cheese please!

Badland: 
 

Well, at least he drives a prius, right?

Somebody skilled at photoshop, or perhaps a photographer, or maybe both, has done this nicely executed spoof campaign for Toyota Prius where people do all sorts of bad things like dump bodies (in a "no dumping" lake, so bad - remember what happened to Springfield!), pick up hookers or have affairs with the landscaper. Well, at least they drive a Prius, right?
Who spent all this energy on doing a fake campaign I wonder, I hope it's not an agency trying to win a pitch. (two more ads inside after the jump)

Via AdFreak via windingroad.

Badland: 
Adland: 
 

Hubba Bubba hijacking other ad posters for their bubble-ads?


Ok, so this Hubba Bubba campaign which was released march 2007 seems to be piggy-backing on all other advertisers posters.... I have no idea how BBDO Düsseldorf pulled that off, but then again BBDO has triumpf and P&G (Ariel as seen below) so this might have been only running on their own clients thing, in which case - more power to ya! Well done. (the badland twist is inside folks)

Advertising Agency: BBDO Düsseldorf, Germany
Creative Directors: Ton Hollander, Marie-Theres Schwingeler, Toygar Bazarkaya, Ralf Zilligen
Art Director: Julia Furtmann
Copywriter: Kai Hoffmann

Badland: 
 

TouchBlue vs Carl's Jr: Is that egg on your face?

Not one, but two different guys (non adgrunts with yahoo emails so it could in fact be the same guy) sent me this 'scoop' within two minutes of each other so I'm guessing some people out there are peeved about this brainsync.

Lets watch the clip "Knight School", made way back in 2005 by the sketch comedy group Touchblue.

Badland: 
 

Clustarack does a "cog"/domino ad video

We've seen plenty of examples of the "Der Lauf Der Dinge" thing, Honda's Cog film which was sued for being a rip of Swiss artists Peter Fischli and David Weiss' work. Then there was that collection the current domino trend in Badland which started because of the Guinness "Tipping Point"
We're not done yet! Adgrunt alex points out that now, Clustarack is doing a video which may give you a sense of Deja Vu.

In an ad for clustarack they have a hypnotic domino/chain-of-events going on in a print shop, all started by rolls that fall over, as they do when not secured. Quite cute actually since the roll-parking product they sell is the hero at the end of the video. You can even download the ad, but only in .wmv

Badland: 
 

Video Marketing Strategies That Work?

You know those amazing commercials where the guy draws on a whiteboard? We loved those videos so much we made our own version. Question: How have other marketers found videos like this to work in the advertising world?

I tried to attach the video here, but if you can't view it, here it is on YouTube.

Badland: 
 

"Be kind, rewind" - Ok, I will!

Adland's own hot-shot director Michel Gondry has a new movie coming out called "Be Kind Rewind." In it two guys who work in a video store erase all the tapes and replace the movies with themselves acting out the film instead. Lets pretend it's 1998 and video tapes are still around and go with that idea for a moment. They replace the films on the tape with themselves acting out the movie. Hmm. Oddly familiar... If this idea seems like it's ten years old, well it might just be because Nickelodeon did a show 8 years ago with the same idea. Tee hee! Congrats Michel, you've been honorarily badlanded.

To carry the movies' premise even further, Michel wasn't happy with the studios trailer so he made his own. Hardy-har-har. Oh you so funny Michel.

Badland: 
 

FNAC vs. Rocket Boom vs. Flickr

It's good to see that album art is alive and well in the era of mp3s.
But to quote AC/DC, who made who?

Badland: 
 

Jackie Moon shills both Old Spice and Bud at the same time.

Did Wieden+Kennedy and DDB Chicago have the weirdest brainsync of them all? They both fancy using Jackie Moon as spokesperson. First he was in a hugely popular Bud Light ad during the 2008 Super Bowl XLII, now he's hanging around the same locker room espousing the virtues of le Old Spice in his trademark way. Didn't Will Ferrel at some point say "hay, guys.... I'm already playing spokesperson for another brand here, airing at the same time.." I guess not.

Sure sure, this is only a kindof a Badlander, but I think the sudden Jackie Moon trend is funny. Next up, lets see him hawk razors, hair gel and fast food!

Check the ads out:
Bud Light - Jackie Moon / Semi-pro / Will Ferrell (2008) 0:30 (USA)

Old Spice - Jackie Moon / Caveman - (2008) :30 (USA)

Badland: 
 

World of silence

See both films (and more) inside!

Badland: 
 

Balloon animals and other condoms badlander

Thanks for purplesimon and Andreas-Udd for helping me recall where I had seen this trick before. Here's a small collection of condom balloon creatures.


Durex wheelbarrow from Ogilvy Singapore and Durex rabbit from Tonic Communications, Dubai. I like the rabbit, it's cheeky.

Badland: 
 

What's missing is inspiration. MMmkay?

Resume has a picture of a long billboard in Stockholm today that spells out the line: What's _issing _n St_ckholm?

Resumé reckons that they nicked the clever missing letters idea from the campaign for H&M that read: _HATS _ISSING in SOHO?. I saw those when I lived in New York in 2001, but didn't have my camera handy.

We'd just like to point to earlier ads in Badland ingle Ells for J&B and illeniu for M&M's, the M&M's did this eight years ago and the J&B ad is more than thirty years old.

Badland: 
 

Honorary Badlander: Plagiarizing books.

From the lazy way to write something department, celeb designer Jimmy Schönning in Sweden has admitted that he plagarized most of his book "Find Home" (Hitta hem) from celeb designer Nate Berkus book "Home Rules". Jimmy says to newspaper Aftonbladet "It was a pressed work situation, I was doing a lot of TV and had taken on too much work with magazines and interior decorating jobs in private homes. At the same time I was trying to complete a book project for the first time and it was all just too much.

Badland: 
 

A double barreled Badlander.

Been a while folks, so here's a couple of wine and beer bottles that'll have you seeing double. I don't think the creators should beat themselves up - or god forbid shoot themselves - over it though as we all have drawn this one, at least once.. Right? Hat tip to Johan Olsson for this pair.

Ads inside.

Badland: 
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