about the author

caffeinegoddess I'm a creative director and copywriter with digital, integrated, and traditional expertise. I love sound strategy and great executions.

Comments (5)

  • Dabitch's picture

    Fantastic ad. Love the twist.

    May 01, 2006
  • Dabitch's picture

    Hi Mom it's me Anna.

    Hello. It’s a pleasure to meet you.

    How are you Mom?

    Fine. An aunt of mine came to visit.
    I asked her to hide me under the bed.

    Under the bed...?

    Yes. My father should be here soon.....

    Super: An abused child never forgets. (etc)

    Dec 28, 2007
  • tod.brody's picture

    Yes, it's a very powerful, very effective ad. And very sad that children endure these things for their entire lives.

    Dec 28, 2007