XBox's new spot advertising their sport themed games looks an awful lot like Apple's iTunes/iPod spot from earlier this year where CD covers pile up into a city which then turns into the iPod. You have to wonder where they got their inspiration. ;)
Apple's spot was released back in March of 2006.
XBox:
XBOX Games - Come Together (2006) 0:30 (USA)
Pod/iTunes:
Apple - iPod / iTunes - 1000 Songs In Your Pocket (2006) :30 (USA)
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