"In this building a revolutionary process is making toilet tissue softer." Then follows animations showing the hot air that makes the toilet tissue softer. The experts called in to check? Housewives. "Even the children notice that it's softer" she says as if the kids never notice anything else around the house.

Kleenex Velvet

Comments (1)

  • Dabitch's picture

    Holy wow is that ever a boring ad.

    Oct 21, 2007

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.