Google turns over youtube users' names and IP addresses, to Viacom. Including ad agency IP#'s

Adland: 
Badland: 

By now, you've heard:

Google must divulge the viewing habits of every user who has ever watched any video on YouTube, a US court has ruled.

(BBC)

Viacom wants the data to prove that infringing material is more popular than user-created videos, which could be used to increase Google's liability if it is found guilty of contributory infringement.

(Wired)

I wonder how long it will take before some ad agencies ask Google turn over the IP#'s to try and prove that other ad agencies 'stole' their drumming Gorilla ad ideas in order to get even the tiniest whiff of a Grand Prix Lion. ;)

Calm down, I'm only yanking everyones chain. The drumming Gorillas don't even compare if you ask me.
Cadbury's - Gorilla - (2007) :90 (UK)

Comments (2)

  • bittertruth's picture
    bittertruth

    Great find! Fallon London has along hstory of filching ideas: Cog, Animated Bunnies, and now sadly Gorilla.

    Jul 13, 2008
  • bittertruth's picture
    bittertruth

    PS: Same idea. Fallon did more sophisticated execution.

    Jul 13, 2008

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.