The D&AD Annual as designed by Neville Brody = hawt.

This is a sneak peek on the 2008 D&AD annual as designed by Neville Brody. See what he's done there? See the pencil shapes? So undeniably Brody, so perfectly D&AD themed. Don't you just want to lick it? Ok, fine, so tht's just me but the best design & advertising in the world will be immortalised with the publication of the D&AD Annual 2008 on the 18th of September. This book is themed ‘Digital vs Anti Digital’ and for the first time this year, all of the work will be published online, as well as in the iconic book.

D&AD President Simon Waterfall said, “The theme of 'Digital vs Anti Digital' represents the evolution of the digital industry. Clients and creatives are moving away from ‘Can we do this technically?’ to ‘Should we do this for the brand?’. Digital design today is more joined up, more integrated and more about brand behavior than bits and bytes - what a great time to be a part of this industry."

I don't know about you but I can't wait to get my grubby little hands on this book and run my fingers across the pencil-polygon pattern. And then lick it.

Comments (14)

  • purplesimon's picture
    purplesimon

    Ooh, can't wait. I wonder if what's in it will be as lush as the design? :)

    Aug 19, 2008
  • Neo's picture
    Neo

    I might never open it - don't have to if they put it all online!

    Aug 19, 2008
  • Neo's picture
    Neo

    That is indeed hawt.

    Aug 19, 2008
  • alex's picture
    alex

    Horizontal-Axis Wind Turbine? I should say so.

    Aug 19, 2008
  • Dabitch's picture
    Dabitch

    You mocking my choice of words there Neo?

    Aug 19, 2008
  • Neo's picture
    Neo

    Just a friendly jest my dear. In my head you do not have an American accent, you sound more like an eloquent Swedish chef. ;)

    Aug 19, 2008
  • Neaner's picture
    Neaner

    I give you Morgan Freemans voice, to add drama to everything you say.

    Aug 19, 2008
  • Allan1's picture
    Allan1

    I think James Earl Jones would be better: "This... is ADLAND...". :-)
    But knowing she is a relatively short redhead, with large boobage, the voice doesn't fit...

    Aug 21, 2008
  • Allan1's picture
    Allan1

    I wonder if Joan (on Twitter) knows she's conversing with someone really in advertising (with redhair as well). [I've imagined that your voice would be in a slightly higher register than Joan's, probably with a slight accent (in English), that would allow knowledgeable people to identify you as having come from Sweden/Denmark/New York/San Fran!
    ;->

    Aug 21, 2008

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.