Saatchi & Saatchi Switzerland encourage you to treat your feet.

Client : Novartis Consumer Health AG Product : Lamisil gel Agency: Saatchi & Saatchi Switzerland Executive Creative Director : John Pallant, Roger Kennedy , Olivier Girard Creative Director : Jean-François Fournon Copywriter : Fraser Grant/ Gabriel Mauron Art Director : Gabriel Mauron/ Fraser Grant Photographer : Anoush Abrar & Aimée Hoving / Davolo Steiner Art Buyer : Tania Retchisky Account supervisor : Flavia Engelmann, Carolyn Dateo
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Comments (4)

  • Allan1's picture
    Allan1

    Either she's REALLY flexible, or she likes other women's feet! :-)

    Sep 23, 2008
  • mpared's picture
    mpared

    she is flexible I saw her in a circus doing her act!! How bizarre are these ads??? Lamisil treats your feet like your hands???nice .??..i think not!

    Sep 23, 2008
  • Dabitch's picture
    Dabitch

    Placed in womens mags where all the other ads tend to look like this (but with hands) I think they'd stand out.

    Sep 24, 2008
  • Marius J's picture
    Marius J (not verified)

    LOL at Allan1's comment.. yeah she's either extremely flexible or she has no problem with feet in her face. Seriously though, the bracelet is beautiful and it's a good looking ad. I don't want to hate on their product because I like the Lamisil brand, but it looks like someone has a foot fetish haha.

    Sep 27, 2013

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.