PETA.XXX - Beating the meat once again, and the reactions aren't pretty.

Way down at the bottom of this Reuters article about XXX domains PETA stakes a claim at PETA.XXX and promises to launch a porn site.

People for the Ethical Treatment of Animals also signed up. However, instead of blocking its name, said PETA spokeswoman Lindsay Rajt, the organization will launch as a pornography site that draws attention to the plight of animals.

They're no strangers to pornographic imagery, or even porn stars as both Ron Jeremy and Jenna Jameson have posed for them, though they might have selected Jenna because she suffers from duckface. Their supposed super bowl ad of 2009 was rejected because getting down with vegetables was deemed a bit too steamy for TV. There's no mention of what type of animal abuse that will be showcased on this future PETA porn site, but we expect both chicken strangling and monkey-spanking at the very least.

Reactions aren't positive, and they are full of jabs at PETA's tried and true tactic of exploiting human women in their mission to save animals.
Jezebel says: "Finally, they can skip the "we love animals!" charade and get right down to bringing us the tits they've been all about showcasing this entire time." Business Insider calls it already in the headline: "PETA Takes Its Sex-Crazed Marketing To The Next Level By Launching A Porn Site"

What will be on this porn-site? CBSNews blog quotes PETA's Ashley Byrne : "We are preparing to launch our own site, but instead of just showing people our iconic ads, we then show them how animals suffer for entertainment." while noting "Sorry, PETA, this move seems seriously misguided. After watching porn, no one wants to eat carrots and sign a petition. No one. "

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (8)

  • claymore's picture

    I'd rather asphyxiate my anaconda than support PETA.

    Aug 25, 2011
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    If PETA wants to stop the harming of animals, why'd they create ads that make guys want to flog their donkeys?

    Aug 25, 2011
  • Dabitch's picture

    I'd rather be tapping the tuna than supporting PETA

    Aug 25, 2011
  • tlevitz's picture

    If PETA is so serious about not exploiting nature, why didn't they go the extra mile and fake the bunny, too?

    Aug 25, 2011
  • deeped's picture

    Dab: you're a star - "...we expect both chicken strangling and monkey-spanking at the very least." :)

    Aug 26, 2011
  • Dabitch's picture

    Had to do it. And put "beat the meat" in the headline as well... :P

    Aug 28, 2011
  • Meateaterlover's picture
    Meateaterlover (not verified)

    PETA you are a NUT CASE!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    Sep 24, 2011
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    What a bunch of narow minded smarky gits leaving these comments, theres alot of discuting cruelty and animal slaughter on sites mixwd with porn aimed at young adults. I think web sites should be able to educate people of whats realy happening before it reaches our uk shelfs Clothes are comercial profit animals are exactly as us in fealing love pain suffer and unimaginable unessasery suffering caused before and during slaughter.You are the sheep and therfore your seeds n there seeds will live blinded by the truth untill groups like this make these small steps develop and made to be seen

    Jan 05, 2012