Kotex - Inspriration / Pinterest campaign - (2012) Israel

To promote the designed Kotex, smoyz went to pinterest to stalk track down what inspires women, between all the cupcake photos.

This campaign used the Pinterest platform to find what inspires women, we brought each individual inspiration to life and designed each woman a personal gift according to her inspiration and interest. we then sent these women an inspiration package by kotex and this created a huge buzz on the social platforms: pinterest, facebook, twitter & instagram.

Ad agency : smoyz