Man is touched by the magic richness of lottery-wins transforms into a wealthy adventurer. Not to be out-done, his dog does the same.

Chief Creative Officer: David Angelo Executive Creative Director: Colin Jeffery Creative Director: John Battle Creative Director: Gary DuToit Associate Creative Director: Eron Broughton Art Director: Todd Rone Parker Copywriter: Daniel Kelly Digital Art Director: Ami Lewis Executive Producer: Carol Lombard Sr. Producer: Nicolette Spencer Producer: Kara Fromhart Digital Producer: Diego de la Maza Associate Digital Producer: Erica Tremblay Managing Partner, Director of Client Services: Brian Dunbar Account Director: Stacia Parseghian Account Supervisor: Janet Wang TV PRODUCTION: Production Company: Hungry Man Director: Wayne McClammy Director of Photography: Bryan Newman Editorial: Spinach Editor: Patrick Griffin Assistant Editor: Chris Ison Colorist: Beau Leon Visual Effects: Ring Of Fire Executive Producer: John Myers Creative Director: Jerry Spivack VFX Supervisor: John Myers VFX Producer: Casey Conroy Asst. VFX Producer: Tammie Smalls Online & Flame Editor: Brian Shneider, Michelle Kouki Graphics: Stephen Grimm, Blake Taylor Sound Design: 740 Sound Executive Producer: Scott Ganary Lead Sound Designer: Eddie Kim Mix: 740 Sound Mixer: Andrew Tracy Music: Beacon Street Studios ONLINE PRODUCTION: Production Company: GO! Productions Executive Producer: John Newcomb Producer: David Clair Flash development: Chris Isom RADIO PRODUCTION: SD & Mix Company: 740 Sound Design & Mix Executive Producer: Scott Ganary Producer: Adrienne Alexander Mixer: Andrew Tracy Music Company: Robot Repair Composers: Douglas Darnell, Aaron Alden & Kael Alden Executive Producers: Douglas Darnell, Aaron Alden
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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (16)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I love this ad.

    Aug 07, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I love the commercial. I will name my next dog cornelius!!

    Aug 10, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    worst commercial this year. really annoying. what's the point of the commercial? You start wearing fancy clothes and make up lies about your dog? what?????

    Aug 11, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Wtf is up with this commercial. So annoying.

    Aug 13, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I love it. Makes me laugh every time it's on. Long division - rofl.

    Aug 14, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I love this commercial! It's fantastic!

    Aug 16, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    This commercial pisses me off, it's so annoying

    Aug 17, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    So god dam annoying. Hate this commercial everytime it appears on my TV. -_-

    Aug 17, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    lol love it.. the dog is perfect too- he looks aristocratic in his little long division outfit

    Aug 17, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I passionately hate this commercial!!!!! I now hate the name "Cornelius"!!!

    Aug 18, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    I've been looking for this commercial!

    Don’t you get it? The guy with the winning Scratchers becomes a Phineas Fogg type! The name Cornelius is from the Latin cornu meaning “horn” – don’t you dig “Renfield” closing out the commercial by playing the horn? Did you see the big haul the guy bought with his winnings? And they’re off on an adventure…, so much is going on in just 30 seconds – AMAZING!!!

    “Corny - whose a good Corn?”

    “His name is Cornelius --- COR-NEEL-EE-US! And he invented long division.” Well of course he did!

    I LOVE THIS COMMERCIAL!

    Man oh man - I pity the fools who don’t appreciate it!!!

    Aug 18, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Lol i freakin love this ad!!!!!! Lmaorofl!!!!!:)

    Aug 19, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    This add is totally irrelevant and it's just genius. Geeeeeenius! I love it and love that it annoys people.

    Aug 22, 2012
  • Dabitch's picture
    Dabitch

    I don't quite understand why it annoys people.

    Aug 22, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Because people are stupid...STU-PID. And they invented derision.

    Aug 23, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Amazing commercial. Love the dog too.

    Sep 06, 2012

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