Pornhub claims that this is their "rejected" super bowl commercial*. Which of course simply means that they posted this to various video sharing sites and then told 4chan, Reddit & all their fans, not that they actually ever attempted to buy air time for this. Just like PETA's "banned / rejected" Veggie Love ad of super bowl 2009 the rejection here is just a magic phrase that "makes ad go viral". It's like Beetlejuice, say it three times and it'll happen. Banned super bowl ad, banned super bowl ad, banned super bowl ad. See?
You know, it makes sense that Pornhub should succeed due to 'word of mouth' advertising. They are an oral kind of brand. Also I have the weirdest boner right now, exceptionally so since I am a girl. Wait, this isn't mine. What the?
* not listed in the super bowl collection because puhlease, they be fibbing.