Mr. Sub is a Canadian sub chain. This spot makes fun of Canadians and the Canadian stereotype that they are all polite and orderly. Because they are Canadian.
P.S. Anyone remember when Canadians were quick to school us that Canadian stereotypes weren't accurate?
*cough* Molson *cough*
VP, Marketing: Rita McParland
Agency/Production Company: Shooters International
Director: KRANKY (Laurence Shanet)
DOP: Tico Poulakakis
Executive Producer: Pamela McNamara
Producer: Rob Plaxton
Creative Directors: Wayne Best, Mark Schruntek, Laurence Shanet
Copywriters/Art Directors: Mark Schruntek (“Pounding”), Wayne Best, Tony Tagliatucci
Editing Company: Married to Giants
Sound Company: Suite 103 Post