In which we get yet another freaking product demo spot and obnoxious platitude telling us how many photos the iPhone has taken. It's also a telling commentary on how intrusive technology has become, that we can't simply appreciate a meal or a moment without being an obnoxious twat with a mobile.
Ah well. At least it wasn't on a black or white background. Always nice to include humanity and all.
Agency: TBWA\Media Arts Lab
CCO: Duncan Milner
ECD: Eric Grunbaum
GCD: Chuck Monn
ACD/AD: Antoine Choussat
ACD/CW: David Young
AD: Anthony Williams
Executive Producer: Eric Voegele
Agency Producers: Perrin Rausch, Rob Saxon, Chris Shaw, Trang Huynh
Production Co: Epoch Films
Editorial Co: Nomad Editing Company, Inc.
Editors: Jared Coller, Mike Benecke
Post Co: The Mill LA
Lead Flame Artist: Edward Black
Colorist: Adam Scott