If I hadn't looked it up I wouldn't have known that Tempur-Pedic was originally started by a Swedish company. These spots make a bit more sense now. They're charming, but trying a wee bit hard to be quirky.
Quirky comes from the heart.
CLIENT: Tempur-Pedic Agency: Carmichael Lynch Chief Creative Officer: Dave Damman Writer: Nick Nelson Art Director: Phil Jones Director of Integrated Production: Joe Grundhoefer Exec Senior Producer: Freddie Richards Business Manager: Vicki Oachs Account Service Team: Stacy Janicki, Jesse Simon, Sarah Brehm Senior Project Manager: Lisa Brody Production Company: Moxie Pictures Director: Martin Granger Executive Producer: Roger Zorovich Line. Producer: Heidi Soltesz Director of Photography: Eric Schmidt Edit House: HutchCo Technologies Editor: Jim Hutchins, Joaquin Muchado Producers: Jane Hutchins, Bhavani Perry Music House: Beacon Street Audio Mix: BWN Music and Sound Mixer: Carl White Graphics: Brad Baker, CLIP Finishing/CGI: Drive Thru On-camera talent for “Love Birds”: Charles Janasz – Dr. Nicklas Sandström Sean Lograsso - Lars Matthew Olsen Silvia Panaccione Adam Salandra Frieda Toroman Andrey Ivchenko Alexander Denk