Wiser's "Swan Song," (2013) :30 (Canada)

 
 

Wiser's "Swan Song," (2013) :30 (Canada)

Welcome to the Wiserhood, which from what I can tell is a bunch of old guys in smoking jackets slow clapping when you make a smarmy manipulative move against your girlfriend when choosing a movie. Somehow that all has something to do with whisky.

Love the casting and comedic timing. The "romantic" line delivery is very funny.
I'll bet the creatives had a lot of fun designing the poster for "Swan Song."

Client: Corby Distilleries Limited
Agency: john st.
Executive Creative Directors: Angus Tucker/Stephen Jurisic
Creative Directors: Chris Hirsch/Nellie Kim
Writer: Chris Hirsch
Art Director: Nellie Kim
Agency Producer: Dale Giffen
Account Service: Ian Brooks/Mark Graham/Zalona Caruso
Director: Benji Weinstein
Production Company: Steam Films Inc.
Editor: Griff Henderson – Posterboy Edit
Visual FX: The Vanity
Music/Audio: Vapor Music

Commercials: 
Country: 
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Comments

I usually like this campaign, but uncompromising men and misleading doesn't really work for me in this case. The delivery however, is brill.

Love how the one guy just eats the popcorn really slowly. And, of course, the old dude in the seat is a total pimp.

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