Bringing celebs back from the dead is nothing new, Audrey starred in a gap ad in 2006, while Fred Astaire danced in the ceiling with Dirt Devil in 1997. Bob Monkhouse came back to tell us about prostate cancer which was creepy yet poignant, while Orville Redenbacher came back to tell us about popcorn and that was just creepy.

This commercial with Hepburn is so good looking, you'd think it was all real. She's on a broken down bus when a handsome man offers her a ride in a convertible. Always the doe-eyed demure lady, she hops in the back seat and hands him the bus drivers cap, turning a potential date into her driver, so that she can enjoy her chocolate in the back seat. The soundtrack is Hepburn herself singing moon river, from "Breakfast at Tiffany's".

While the CGI in this ad reaches whole new levels of realistic, it's at some points still obvious it's not really her. The smiles, the skin and the head-moving is perhaps too perfect... But then some of us remember Hepburn as perfection and won't mind at all. Others get a little wigged out when celebrities shill from beyond the grave. "...he that believeth in me, though he were dead, yet shall he live." Hmm.

Hepburn’s sons, who control her estate, authorised the use of her image, for which they will have received a fee. Sean Ferrer and Luca Dotti say their mother would be “proud” of her new role, adding in a press release that she “often spoke about her love of chocolate and how it lifted her spirit”.

Quote via the Independent.


about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (7)

  • Phillip Post's picture
    Phillip Post (not verified)

    Even though this is an amazing piece of cgi, I'm afraid it's not quite right. When I first saw it I thought, wow that actress looks a lot like Audrey Hepburn. I didn't think that's Audrey. It is still amazing because I thought it was a real person, but alas I didn't for one second think it was actually her. There are so many subtle details that make up someone that you just can't reproduce. You instinctively know if its right or wrong.

    Mar 19, 2013
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    No one that's ever actually seen one of her films would be fooled. Like so many ads these days, this video conveys just one message: "Look at the marvellous thing I can do on my Mac." Garbage.

    Mar 23, 2013
  • Shika's picture

    This looks so real, and so wrong.

    Mar 24, 2013
  • Sabrina raza's picture
    Sabrina raza (not verified)

    I love this advert. It's beautiful, everything, the location. The colour, the music, the scenery. Wow. I have started buying the galaxy chocolate.

    Apr 17, 2013
  • Swiss Girl's picture
    Swiss Girl (not verified)

    A wonderful advert! ... But a shame that the scene (playing in italy) is so wrong.... In italy you drive on the right side of the road and the driver should be sitting on the left hand side of the car .... :-)

    Jun 29, 2013
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Aw come on. For a bit of CGI its great. What miserable lives you lot must have...

    Dec 04, 2013