This came out last month but better late than never. This was created to get the attention of the Icelandic male population. Mustache March is a cancer awareness program in Iceland similar to the Movember. In Iceland, nothing is more masculine than mustaches and male choirs. This ad combines the two. The song is an traditional male choir standard called "Hraustir menn” (Stout Hearted Men). A total of 250 men sang in this ad that was filmed in multiple locations around Iceland. Pretty cool.
I have no idea what the lyrics mean. if any Icelandic peeps are out there, help us out, huh?