PLQ "A souvenir" (2014) 1:00 (Canada)

Quebec has a love affair with butter. Oh sure it went through rocky times when people became afraid of fat, but thankfully we righted our course and got back on track. This ad is for Les Producteurs de lait du Québec. Which is like the dairy board. Overall, it's a nice romantic spot for fat.

Client: Les Producteurs de lait du Québec
Marketing Director: Nicole Dubé
Agency: Cossette Québec
Agency Producer: Lyne Leclair
Production Company: Cinélande
Director: Nicolas Fransolet
Media planning: Catherine Charpentier, Touché!
Media Purchasing: Marketel

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Dabitch's picture

Was this originally in French or in French also? I like the line "nothing but churned cream" but I somehow imagine that it sounds a lot better in French. Just such a simple statement.

kidsleepy's picture

Yes this was made for the Quebecois market so I imagine it was in french as well.