Clorox "Mop" (2015) :15 (USA)

Cue "ick factor" in 3....2...1. Very funny spot for Clorox. Love they're showing what people really use it for, and not just for the old "household grime!" Bonus points for the disgusting sound design.

Client: Clorox
Agency: DDB California
Tim Stier - Associate Creative Director/Art Director
Todd Taber - Associate Creative Director /Copywriter
Frances Yaramishyn – Art Director
Alex Lee – Copywriter
Madeline DeWree – Art Director
Tyler Booker – Copywriter
Pablo Isaza - Copywriter
Mark Tobin - Senior Producer
Jim Bosilijevac- Group Creative Director
Production: O-Positive
Brian Billow - Director
Marc Grill - Executive Producer
Timothy Fermino- Line Producer

Editorial and Finish: No6
Chan Hatcher - Director
Kendra Desai - Producer
Crissy DeSimone - Executive Producer
Color Correct: Co3
Dave Hussey - Colorist
Sound Design and Mix: Lime Studios
Rohan Young - Designer
Susie Boyajan - Producer

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Anonymous Adgrunt's picture
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Dabitch's picture

Kids are exactly like this. Whomever did this campaign either has good memory or kids. Mom's face reaction is perfect.