Grandmas are a great source of money. If kids can find ways to raise money, for Make-A-Wish-Canada, anyone can!

Client: Make-A-Wish-Canada
Agency: Zulu Alpha Kilo
Creative Director: Zak Mroueh
Art Director: Shawn James
Writer: Sean Atkinson
Agency Producer: Tara Handley
Account Team: Robyn Morrisey
Strategic Planner: Brett McDonald
Clients: Julie Fiorini, Deborah Waines, Chris Pon
Production House: Suneeva
Director: Shelley Lewis
Production House Producer: Dennis Beier
Casting: Shasta Lutz
Video Post Facility / Editing Company: Saints
Editor: Melanie Hider, Brian Williams
Compositor / Online: Smith, James Andrews
Colourist/Transfer: Alter Ego – Tricia Hagoriles
Audio Post Facility/Music House: Pirate Toronto
Audio Director: Chris Tait
Producer: Colleen Murphy
Engineer: Jared Kuemper

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Comments (7)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Grandmas are a great source of money??????? Tacky tacky tacky!!!

    Sep 19, 2016
  • Reality's picture
    Reality (not verified)

    Weird that Make-a-Wish would have an ad that features financial elder abuse.

    Sep 29, 2016
  • Yvonne Yakimovich's picture
    Yvonne Yakimovich (not verified)

    That was a very tacky commercial! If the only time I saw my grandchildren was for this cause I'd NEVER DONATE, in fact, after seeing it, our annual donation of $50,000.00 will not be forthcoming. I'm sur every grandparent that sees the his will be angered!

    Oct 24, 2016
  • Jat's picture
    Jat (not verified)

    Well now!! This is a neat find: to see I was not the only one offended by that commercial!! I even contacted them to voice my concerns that the commercial looked exploitive. They poop pooped me!! Hope they see this cause their funds will suffer. Our volunteer group withdrew our assistance!!

    Dec 05, 2016
  • Cheri Robinson's picture
    Cheri Robinson (not verified)

    This is the WORST commercial EVER!! Seriously what are you trying to teach?? How about shoveling walks, cutting grass, going to the store for a senior. PLEASE can't believe it is still being aired!!

    Jan 11, 2017
  • tanya torringa's picture
    tanya torringa (not verified)

    This commercial is horrible. Exploiting a family member to raise money? Making it look as though the only reason he's visiting his grandmother is to collect his loot? Putting up with a hug to collect money? Congratulations. He's a prostitute.

    Jan 31, 2017

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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.