SHOCK & AWE Advertising

Wrigley's Dog Breath, FCUK, Gucci's pubic displays, and more recently PUMA's bodily secretions and Nokia's cat spinning tricks. Does controversial advertising sell?

"Controversial advertising sells. That’s the conclusion reached by Rob Belgiovane, creative director of BWM, Sydney. Creator of many a controversial ad in his time, he explains why now we are seeing more of them than ever."

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Note; Errol has posted the article in the comments, scroll down if the Campaignbriefs server doesn't respond.

src="adland.tv/rigley-xcite-dog-breath-2003-030-uk-banned">Wrigley's Dog Breath, FCUK, Gucci's pubic displays, and more recently PUMA's bodily secretions and Nokia's cat spinning tricks. Does controversial advertising sell?

"Controversial advertising sells. That’s the conclusion reached by Rob Belgiovane, creative director of BWM, Sydney. Creator of many a controversial ad in his time, he explains why now we are seeing more of them than ever."

Read the article on CampaignBrief

Note; Errol has posted the article in the comments, scroll down if the Campaignbriefs server doesn't respond.

src="adland.tv/uccis-hairy-ad">Gucci's pubic displays, and more recently PUMA's bodily secretions and Nokia's cat spinning tricks. Does controversial advertising sell?

"Controversial advertising sells. That’s the conclusion reached by Rob Belgiovane, creative director of BWM, Sydney. Creator of many a controversial ad in his time, he explains why now we are seeing more of them than ever."

Read the article on CampaignBrief

Note; Errol has posted the article in the comments, scroll down if the Campaignbriefs server doesn't respond.

src="adland.tv/rigley-xcite-dog-breath-2003-030-uk-banned">Wrigley's Dog Breath, FCUK, Gucci's pubic displays, and more recently PUMA's bodily secretions and Nokia's cat spinning tricks. Does controversial advertising sell?

"Controversial advertising sells. That’s the conclusion reached by Rob Belgiovane, creative director of BWM, Sydney. Creator of many a controversial ad in his time, he explains why now we are seeing more of them than ever."

Read the article on CampaignBrief

Note; Errol has posted the article in the comments, scroll down if the Campaignbriefs server doesn't respond.