Dove - Wilma, Velma and Jane / Unstick Your Style (2005) 0:30 (USA)

"My hair doesn't feel free, I don't feel free.!

Agency: Ogilvy

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Anonymous Adgrunt's picture
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caffeinegoddess's picture

Fantastic!

claymore's picture

I agree with ya, Caff. This is one of the best commercial uses of cartoon icons that I've seen in a long, long time.

And what's even more fantastic is that new Dove must be even better than Lasik surgery -- After using Dove, blind-as-a-bat Velma no longer has to wear her glasses! Amazing!

Now if you'll excuse me, I'm gonna go buy a bottle and squirt some in my eyes.

claymore's picture

Augh! It burns! It burns! I'm blind! I'm blind! Augh!

[runs out of the room and into a wall, then curls up into the fetal position and tries to claw his eyes out]

AnonymousCoward's picture

Not effective
- This is trying to promote awareness, but I'm so focused on the characters and thier witty lines, i hardly even saw the products, let alone do i know what the products are
- Why should I trust a cartoon? I want to see it work on humans

AnonymousCoward's picture

This is a great commercial! It hasn't even aired in my area yet!
Best Use of cartoon icons!

AnonymousCoward's picture

Claymore!, She took her glasses off just to appreciate her hair! (And I am afraid of getting shampoo in my eyes, and am good at preventing it!)