25 Jan Absolut Vodka - The Absolute (2006) 0:30 (USA) By claymore 7 Comments Rockets, moon cars, stuff. Agency: TBWA/Chiat/Day Commercials: Drinks & AlcoholCountry: United StatesFreeform tags: rocketmoonfacebooklinkedintwitterredditpinterestpocket Add new comment Comments (7) johndoom reply Wow. So Absolut goes on TV and makes a complete bollix out of it. One of the greatest, most subtle, sophisticated, jeez, downright snobby print campaigns ever developed, and they follow it with this poxy let's-spell-it-out-for-the-kids-at-the-back-who-don't-get-it SHITE. And LOVE the obvious targeting - "Hey Chad, what are young adults into these days?" "Well, Mike, they like road trips, anime movies, hate mondays, think Steve McQueen is pretty cool, like old school music, and also, they're toothgrindingly patriotic about their country". "Phew! Have we got the ad for you!" This is a researcher's "mood video" not an ad. Jan 25, 2006 Dabitch reply hey hey HEY. You stole my words. Mood video indeed. Jan 25, 2006 AnonymousCoward (not verified) reply I recently did a research project on Absolut Vodka, and I am sad to see them abandon their two worded print advertisements that ran for over 25 years. Frankly, they can do better. Jan 25, 2006 Dabitch reply so is this an ABSOLUT dissapointment then? ;) Jan 25, 2006 AnonymousCoward (not verified) reply Hasn't Absolut taken a beating this past 5 years? Lost a significant part of their sales? For the people who believe that grey goose or belvedere is the better choice? I'm a big fan of the old absolut ads. But hell, if they don't sell, why are the still running? Go Chiat day go. Jan 27, 2006 caffeinegoddess reply Dammit dabitch...you stole my words! I'll go with Absolut triteness instead. ;) Jan 31, 2006 Plywood reply Yeesh. Is that ever lame and predictable. But hey - I would've hated to be the team on this the follow up campaign. No pressure at all. Nooooo. Dec 24, 2006 Leave a comment Your name E-mail The content of this field is kept private and will not be shown publicly. Homepage Comment * More information about text formatsPlain textNo HTML tags allowed.Lines and paragraphs break automatically. CAPTCHAIf you don't see a spiffy Captcha here, you need to surf httpS:// - sorry .onion riders Math question * 13 + 5 = Solve this simple math problem and enter the result. E.g. for 1+3, enter 4. Comment UploadUpload an image or file to go with this comment. Add a new file Files must be less than 400 MB.Allowed file types: png gif jpg jpeg.