In the adizero LAB they're putting these speedy sneakers to the test, one of them being how high can it make a woman's miniskirt fly when you run past. These things are important to know, people. It's all very scientific.
Creative Agency: TBWA\Hakuhodo\Japan
Client: adidas Japan K.K.
Executive Creative Director: Kazoo Sato
Associate Creative Director(s): Hideyuki Tanaka
Art Director(s): Katsuhiro Shimizu
Copywriter(s): Masaharu Kumagai
Digital: Kaname Aratame
AE: Taro Sato
Production: Aoi Advertising Promotion Inc.
Producer: Shunsuke Nakamura
Production Manager: Keiji Komatsu
Director: Yuichi Kodama
Music: GRAND FUNK