Goodby Silverstein & Partners mock old-school encyclopedias for Adobe in this ad. "Look at the numbers!" says a salaryman in a bland office, the numbers keep going up. "Were back!" shouts the boss and suddenly there's a man in the printing plant shouting for more ships, more wood, and more more more of everything. Even the stock market reacts to what is a baby simply playing with his parents iPad.

Do you know what your online advertising is doing?

Client : Adobe Ad Agency : Goodby, Silverstein & Partners, San Francisco Production : Prettybird Director: Isaiah Seret Executive Creative Director : Rich Silverstein Copywriter : Drew Burton Art Director : Nick Luckett Assoc Creative Director: Will Elliott Assoc Creative Director : Patrick Knowlton Agency Producer: Sara Krider Executive Producer: Kerstin Emhoff Executive producer: Ali Brown Line Producer: Bridgitte Pugh Director of Photography: James Whitaker Editing House: Cut + Run Editor: Pete Koob Executive Producer: Deanne Mehling Producers: Amburr Farls & Kelly Koppen-Manjon Assistant Editor: Regina Rivard Color: a52 Colorist: Paul Yacono VFX: a52 EP: Megan Meloth / Jennifer Sofio - Hall Producer: Daughn Godd Ward VFX Supervisor: Andy Rafael Barrios 2D: Steve Wolff, Dave Levine, Bruno Parenti, Christel Hazard, Cameron Coombs, Enid Dalkoff, Eric Mattson 3D: Kirk Shintani, Adam Newman Music House: Squeak E. Clean Productions Composer: Jason Murgo for Squeak E. Clean Productions Executive Producer: Carol Dunn Music & Sound Design Producer: Jack Catlin Sound Designer: Andres Velasquez for Squeak E. Clean Productions Mix: Eleven Sound Audio Mixer: Jeff Payne Audio Assistant: Ben Freer Audio Producer: Suzanne Hollingshead
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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.