Directed by Charles Wilp - legendary German adman. He shot all the women through a iced glass to achieve the melty effect, it is literally ice melting off a plate of glass.

Client: Afri-Cola
Director: Charles Wilp

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.