Award-winning French chef, Joel Robuchon, teamed up with Air France for exclusive culinary creations. For one week, foodies will be able to order exclusive meals created by Joel Robuchon and prepared in his new L’Atelier de Joel Robuchon restaurant. The three-course meal will be delivered directly to their homes via a partnership with delivery app foodora.
Air France already offers a selection of gourmet meals created by Michelin-starred chefs on its long-distance flights. Now they are teaming up with Joel Robuchon. From January to March 2017, passengers of Air France long-haul flights will be treated to a fine dining experience a created by the master chef himself.

Advertiser: Air France Brand Managers: Adeline Challon Kemoun, Caroline Fontaine, Mélanie Guillain, Catherine Masson Ad Agency: BETC Paris Agency Managers: Bertille Toledano, Tiphaine du Plessis, Anyce Nedir, Jade Sartorius, Romain Degelcke Executive Creative Directors: Ivan Beczkowski, Jasmine Loignon Creative Directors: David Soussan, Marie-Eve Schoettl, Margot Helfter Art Director: Charles-Antoine De-Sousa Copywriter: Souleman Diallo Strategic Planning: Celine Mazza Traffic: Yannick Gimonet TV Producers: Sandy Semelin, Myrthille Gibot Production Company: BOX Air Date: December 5th 2016 Media Plan: Event, PR, Digital, Social Media