This ad is such a wonderful little trip into a few seniors lives that it's almost a shame to name the brand at the start, but it's nicely done even when the brand makes an appearance at the end. These seniors were all preparing to leave their longtime homes, and what beautiful homes they are too, packing, sharing memories with their kids and grandkids, and taking one last trip around the garden. Knowing that scent is a powerful trigger for memory, Air Wick then designed for each of them a special scented candle. What a lovely gift. Now why is this all set in homes? Because this holiday season, Air Wick is partnering with Habitat for Humanity to help benefit families and their homes.
Client; Air Wick