Seattle Quarterback Russell Wilson tries to one up a pilot with pithy inspirational sayings in this Alaskan Airlines spot.

Client: Alaska Airlines
Clients: Alaska Air Group
Halle Hutchison, Managing Director, Brand Marketing
Rochelle Bergstrom, Manager, Advertising
Jenna Beardsley-Smith, Principal, Linksmith Brand Consulting
Tracy Wong, Executive Creative Director
John Schofield, Creative Director
Adam Deer, Art Director
Tim Koehler, Copywriter
Peter Trueblood, Copywriter
Leigh Eckert, Agency Producer
Kristie Christensen, Account Director
Brooke Salisbury, Project Manager
James Whittington, Compositor

Production Company:
Station Film
Justin Reardon, Director
Caroline Gibney, Executive Producer/Partner
Angela Jones, Line Producer
David Lanzenberg, Director of Photography

Audio Post:
HEARby Sound
John Buroker, Engineer/Sound Designer
Nannette Buroker, Executive Producer

Video Post:
World Famous
Andy Seaver, Editor
Christopher Harrell, Designer
Megan Ball, Executive Producer
Nick Hegge, Head of Production
Carrine Fisher, Producer

Jeff Tilostson, Colorist
Shane Dillon, Finishing
Amanda Kay Helmick, Producer


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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.