Just as each American Express card holder's signature is unique, so are the stories of the card holder. To highlight this, American Express teamed up with creative types and athletes for a new social media content series, called Signature Stories. The campaign focuses on one simple thing in each person's life that helped make them who they are. In this case, it's chef and TV personality Andrew Zimmern and a Chinese chicken dish. Nice bit of animated fluffery.
Client: American Express
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Chairman Mao's Red Braised Pork, cooked with chicken?
That's General Tso's Chicken, and it's an extremely bland dish which caters to an American palate. What is this guy talking about? I watched a documentary on it earlier in the week: http://www.thesearchforgeneraltso.com/
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