This brand new video is from our good friends at AMP Energy Canada. Eric, an average guy, is so energized and inspired after drinking his new AMP Energy 100% Juice that he decides to build an ice cream dispensing robot that results in a boost in office morale and kudos from the boss! The underlying message: AMP Energy not only gives you the energy you need to get things done, but its powerful effects can benefit those around you, too. Check it out:

Agency, City: Proximity Canada Client: PepsiCo Canada (AMP Energy) Spot Title: Eric‘s Good Morning Creative director: John Gagne, Jon Webber Copywriter: Jon Ruby Art director: Jeff Da Silva Agency Producer: Christie Gawenda Production House: City: Suneeva - Toronto Executive Producer: Michi Lepik-Stahl Director: Jeff Aron Lable DP: Chris Malby Editorial: City: Ricochet Post - Toronto Editor: Gord Koch / Igor Boros Planner: Zach Klein Account Management: Andrea Cook, Lindsay Bernard Published/Released: May 10, 2010